How do you choose you path?
What do you see? Failure or Success?
If you want to see, see this articles first before move on.
Do You See Failure or Success?
by: Heather Dominick
I remember attending a meditation workshop with Mark Epstein, a well-known 'Buddhist psychologist.' He told a story about a meeting he had with Ram Dass, spiritual teacher and author, where Ram Dass had asked Mark Epstein about his work with his patients. As Mark talked about his work, Ram Dass interrupted him and asked, "Do you see them as already healed?"
I was so struck by this story. As a coach and healer of businesses, I saw the clarity in this question. So often as solo-service professionals it is easy to focus on our success by looking at ourselves (what we are doing, creating, visualizing, etc.), but the results are incredible when we turn the focus on those that we serve.
What do you see when you look at your clients or customers? Do you see failure or success?
When I worked as a high school teacher--in moments when my students were working on their own--I would say to myself, "The light in me sees the light in you." I really felt that. I could see my students succeeding long before they could see it or could even venture to believe it. However, I knew as their teacher it was my duty to hold that vision and energy for them and then guide them through the action steps of getting there. It always worked. I have countless high school teaching success stories.
I see that same (if not more--I've learned a lot in the past few years) success for the private and Boot Camp clients I work with now. I literally see them as a successful magazine owner, professional organizer, coach, meditation expert, Feng Shui practitioner...and the list goes on. It continues to work.
I ask you to begin to apply this to your own business. Here are 3 steps to begin SEEING success in those that you serve.
1)Change the way you look at things and the things you look at change.
In Dr. Wayne Dyer's book, The Power of Intention, he sites that, "It turns out that at the tiniest subatomic level, the actual act of observing a particle changes the particle." This is a clear example of energy affecting energy. If I look at you and see your success, then you begin to create more of and be success! How great is that?
So when speaking to a prospect, customer, or client, instead of questioning your abilities (wondering if you'll get the sale or joining them in their woes), the most powerful action you can take is to change the way you are looking at the situation. See them as happy, joyful, peaceful, well, successful...and more. You will be effecting a change that will result in more success and abundance for the both of you. (It feels so much better than worry and doubt!)
2)Be constantly giving.
The energy of success is constantly giving and the supply is limitless. When you can come from this place in your own business, you begin to attract more into your life.
I know when I first heard this, it was hard for me to grasp. Mostly, because I used to come from a place of giving, but have one eye immediately on making sure that I was compensated and at the same time convinced that I wouldn't be. Guess what? I wasn't and I felt a whole lot of resentment at the same time.
When I shifted my attention to giving for the sake of the success of those that I was serving and simultaneously confidently took care of what I needed for myself and my business (instead of waiting for someone else to do just do it), there was more success ALL around.
3)Detach from the outcome.
When you are able to SEE success, you don't need to be attached to the outcome because you KNOW that it's going to be successful. Whenever you are caught up in accumulating (I have to get this client; I have to sell to this customer), then you lose sight of what your main goal is--to see the success of those that you serve.
Find out exactly what's going on for the person that you're speaking to. Ask them and ask yourself, what do they need? The answer to this question is usually multi-layered. (For example, prospects that come to me may need more income from their businesses, but they also need to move through the blocks they've unconsciously set up for themselves that's keeping them from getting more money). So, you then SEE them as getting their needs fully met and begin the process of working with that person, so you can help make it happen.
Call To Action:
1) Ask yourself, how do I see my prospects, clients, or customers? Be honest. Just let the answer come. No judgment. It will give you a lot of information.
2) With whatever answer you get now, ask yourself, "How can I improve?" How can I see this situation differently?
3) For one day focus only on those you serve and their success. Write down the difference in how you feel, the results that your clients get, and anything else that pops up.
About The Author
Heather Dominick
Ready to move through your own business barriers and blocks while being held in the highest energy or support and success by a powerful group of like-minded entrepreneurs? Yes? Then join the EnergyRICH® Business Boot Camp. Here's where we cover every piece of the inner (the energetical) and the outer (practical) approach to building a successful business. http://www.energyrichbootcamp.com
Wednesday, September 24, 2008
Linking Campaign- The most top to-do list!
If you want achieve this field, you must have a strong connection with all people.
How do you make connection? By make linking campaign.
Here is how linking campaign should be start.
How to Start a Linking Campaign
by Torgeir Sunnarvik
Getting links to a new website without Google page rank can be difficult and sometimes nearly impossible. Most of the websites that have a good page rank in the first place don't link back to sites without page rank. Some of the webmasters won't link back to sites without a page rank of 4 or more.
Everybody knows that link popularity is one of the most important factors for getting high search engine rankings. So getting links in to your site should be one of your main targets in your everyday work on your site.
I struggled hard in the beginning. I sent hundreds of link requests every day. If I was lucky I got one link back. It was just too much work without getting anything in return. Now I know that I should have done things a little different. First of all I should have started out by sending my link to web directories, instead of using my time asking for links from webmasters that most of the time don't link back.
Second: Writing articles about the theme of my site. This seems to be the best way of getting links and targeted traffic. In the beginning it can be a little hard to find things to write about. The main thing is to write about the theme of your site. For instance, writing about dogs when your site is about cats won't get you the visitors that you want.
When you write an article that has some relevance to your site, you will get targeted visitors when they click the link at the bottom of your article. And by using your targeted keywords in the link description, you will get higher link popularity.
Including your link in various web directories is often the easiest way of getting good links to your site. Many of the directories are free and don't require a reciprocal link.
Here are some websites with lists of web directories:
http://www.isedb.com/
Featuring major directories, targeted and directories from all over the world. This site is updated every week with new directories.
http://info.vilesilencer.com/main.php?rock=freelista.php
An alphabetical list of free directories. It also shows the page rank for each site.
Some sites to send your article:
http://www.ideamarketers.com/
A very high traffic site with high page rank.
http://thephantomwriters.com/x.pl/tpw/index.html
This site offer a paid distribution service of your articles. It is worth every penny. Your article and link is spread all over the Internet.
There are many other linking strategies that you can use to get targeted traffic to your site. One of the ebooks that I recommend about linking is the "Power Linking 2: Evolution." I learned almost everything I know about linking from this ebook.
Copyright © 2005 Torgeir Sunnarvik, Norway
About Torgeir: Torgeir Sunnarvik is the owner and webmaster of http://www.everypleasures.com/. His site offers free downloadable ebooks, ebooks with resell rights.
Contact the author
Source: ReprintArticles.com
How do you make connection? By make linking campaign.
Here is how linking campaign should be start.
How to Start a Linking Campaign
by Torgeir Sunnarvik
Getting links to a new website without Google page rank can be difficult and sometimes nearly impossible. Most of the websites that have a good page rank in the first place don't link back to sites without page rank. Some of the webmasters won't link back to sites without a page rank of 4 or more.
Everybody knows that link popularity is one of the most important factors for getting high search engine rankings. So getting links in to your site should be one of your main targets in your everyday work on your site.
I struggled hard in the beginning. I sent hundreds of link requests every day. If I was lucky I got one link back. It was just too much work without getting anything in return. Now I know that I should have done things a little different. First of all I should have started out by sending my link to web directories, instead of using my time asking for links from webmasters that most of the time don't link back.
Second: Writing articles about the theme of my site. This seems to be the best way of getting links and targeted traffic. In the beginning it can be a little hard to find things to write about. The main thing is to write about the theme of your site. For instance, writing about dogs when your site is about cats won't get you the visitors that you want.
When you write an article that has some relevance to your site, you will get targeted visitors when they click the link at the bottom of your article. And by using your targeted keywords in the link description, you will get higher link popularity.
Including your link in various web directories is often the easiest way of getting good links to your site. Many of the directories are free and don't require a reciprocal link.
Here are some websites with lists of web directories:
http://www.isedb.com/
Featuring major directories, targeted and directories from all over the world. This site is updated every week with new directories.
http://info.vilesilencer.com/main.php?rock=freelista.php
An alphabetical list of free directories. It also shows the page rank for each site.
Some sites to send your article:
http://www.ideamarketers.com/
A very high traffic site with high page rank.
http://thephantomwriters.com/x.pl/tpw/index.html
This site offer a paid distribution service of your articles. It is worth every penny. Your article and link is spread all over the Internet.
There are many other linking strategies that you can use to get targeted traffic to your site. One of the ebooks that I recommend about linking is the "Power Linking 2: Evolution." I learned almost everything I know about linking from this ebook.
Copyright © 2005 Torgeir Sunnarvik, Norway
About Torgeir: Torgeir Sunnarvik is the owner and webmaster of http://www.everypleasures.com/. His site offers free downloadable ebooks, ebooks with resell rights.
Contact the author
Source: ReprintArticles.com
Golden Rules That Will Take Your Web Site To The Top.
You can follow the example how your page can be indexed by google fast.
Only you must have some guts to do all of this.
There are several billion pages added to the web daily. One trillion unique URLs are searched every day by Google alone. Figures like this scare the average Jo-Blow off. However, Don't be discouraged. There are a few golden rules that will absolutely guarantee your success on the Internet.
Every successful cyber space entrepreneur wants to see their site as No.1 on the Search Engines. This requires several things must be adhered to if you are to achieve your dream. Good content and hard work need to be the major cornerstones of Internet success, plus learning to think outside the box. While the Internet is based on logic, it is often the illogical that takes you to the top. It may take only one whacky idea that works, to propel your site to the mind-dizzying heights of success. You can look no further than the four golden qualities of Patience, Passion, Perseverance and Discipline. Without these you will be just another number in the long queue of those who overestimate the short term results of their website and underestimate the long term results. The net result being, just as the tide is about to turn, they quit. They become disillusioned and abandon their project, just about the time the harvest is about to roll in. They abandon their dream.
Much has been written about long keyword tails etc. The secret is to find words which are high traffic but have low competition. However, even when you have what you firmly believe to be a prospective goldmine in keywords, you still have to put in the hours to make the site a success.
It seemed a fabulous idea to launch Win a Resort, with its once in a lifetime Blue Moon Opportunity, but we were totally on our own. No one had done anything like raffling a whole resort on the Internet, let alone a luxury boutique resort on a tropical island in the South Pacific. While we had no competition, we had buyer resistance. The prize of Seachange Lodge Resort was too good to be true. It had to be another Internet scam.
Full of enthusiasm we built the version number one. It was in a simple blog format, but it worked quite well. We managed to get it rise to a page ranking No.3 on Google, only three months after launch. We were so proud of what we had achieved, we felt It was time to start to rebuild a new stand-alone site in Dreamweaver. This was quite a challenge on its own.
Of course, as with most sites which are rebuilt, our page ranking dramatically disappeared. At the same time the Merchant Bank, which processed the credit cards online, was caught in the USA financial fallout. For three and a half agonizing months, it was offline. There could be no sales of tickets and we were never really sure the bank would come back. The disaster was enhanced by the fact that selling Blue Moon Opportunity raffle tickets on the Internet, which is classed as being High Risk. Very few companies will process credit cards, for what they wrongly class as being a lottery.
The word was out. Everyone was saying our project Win a Resort had failed. Then three things happened. We regained our spot of page rank 3 on Goggle, the merchant bank came back online and we did a test run for our sites. These were the results:
1.We typed winaresort into Google. Total number of references 1,970. Only at slot 120 was there one small break.
2.Wendy Tendys - 4,100 references. Slot 113 before there is a break
3.Wendy Stenberg-Tendys - We hold up to slot 94 straight, out of 2,900 references. 4.Lyn Thomas (our author name) We hold up to slot 27 without a break out of 1,460 references.
5.Seachange Lodge - we hold the first 19 slots out of 76,100 references.
6.YouMe Support Foundation - We hold the first 20 spots before there is a break, with a lot more spots following on. Total number of references 349,000.
7.Blue Moon Opportunity - We hold 6 slots out of 10 on the first page of Google, 866,000 references.
8.Win a resort - We have the first two slots on page one out of 32,500,000 references.
9.Tropical Islands - we hold slot number 27 out of 2,590,000 10.Wendy.winaresort - Our new blog only opened up a couple of weeks ago, has a full page on Google already.
From our stats we see that Yahoo, Google and MSN Search Engine Spiders are all over us, picking up our new material as soon as we post it. The main point to all this is that you dare to dream and dare to dream big. You need to fight passionately for that dream and don't quit. Put in the long hard hours and you too will take your rightful place among the successful entrepreneurs of the Internet.
About the Author
Dr Wendy and husband Rick are CEO's of YouMe Support Foundation and Child Trust Fund (http://youmesupport.org), providing non-repayable high school education grants for underprivileged kids in the Outer Islands of Vanuatu.
Top 3 SEO Tips of 2008
This is top 3 SEO tips by the man who really search the best SEO for optimization.
Top 3 SEO Tips of 2008
by: Scott Jason
SEO Tip #1: Make Google Alerts Your Personal Online Spy
Google Alerts is a great way to let the world's biggest search engine be your personal online spy. This takes search engine optimization insider info to whole new level. Here's an excerpt straight from Google....
"Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic.
Some handy uses of Google Alerts include:
* monitoring a developing news story
* keeping current on a competitor or industry
* getting the latest on a celebrity or event
* keeping tabs on your favorite sports teams"
As you probably guessed, it's the second one we care about most, "keeping current on a competitor or industry."
Here's how it works... Each time Google finds a reference to the query or topic you request you will be sent an email with the details. This is like having an online spy to make sure competitors are not using your protected keywords (trademarked names, company names, etc.) It's also an instant identifier to know when your site or product is mentioned in a news story or even when a topic is hot so you can take advantage of the situation. It's the easiest way in the world to stop competitors' dirty tricks and identify trends that you can take instant advantage of.
It's fast, free and works every minute of every day. Let Google Alerts (http://www.google.com/alerts) do your most time consuming legwork while you reap the rewards!
SEO Tip #2: Optimize Your 404 Page and Always Be Found
"Error 404: Page Not Found" is a blessing that most Webmasters curse. Why? Getting a visitor on any page of your site is fantastic! Don't blow the opportunity. Not only can you make your "404" page a valuable sales tool, you can use the following search engine optimization techniques to attract customers in droves.
A.) Use your main keyword in your title, add a "pipe" (usually above the Enter key) and then use your secondary keyword. Here's as example for an SEO site "SEO - Search Engine Optimization Tips"
B.) Add some keyword rich content using one to two keywords for the page. If you have less than 250 words on the page, just use one keyword and use it no more than three times total. Bold the first use and italicize the second or third use. Keep in mind this is an "inactive" page so simply tell the visitor what your site is about and whet their appetite with a good description. Something like this works well... "Thank you for visiting SEO (bold) Group, Inc. We are sorry you landed on a missing page but don't worry, if you're looking for the very best search engine optimizations tips (bold), you're at the right place..." This will go on for a couple paragraphs or as long as you'd like then end it with something to the effect of "Please Click Here (link) to visit our site map or click any link to the left."
C.) Add your site's standard navigation system (bar, column, etc.) as mentioned above.
D.) Make the look and feel of the customized 404 page match your main site as closely as possible with a template, matched palette, cascading style sheets, etc.
E.) Create a link to the site map page if available, and make the link easy to find. You want your visitor off the 404 page and into your main content as quickly as possible.
Setting up a custom 404 page link usually takes less than five minutes on most major Web hosting companies like Godaddy.com. But whatever it takes, it's worth the effort.
SEO Tip #3: Get (Even More) Serious About Linking
I saved the most important for last. If you want to do well on any search engine, especially Google, linking is THE single MOST important thing you can do. It's that simple.
Here are the five things you MUST do to make your site #1 on Google:
A.) Find the highest page rank sites linking to your site AND your competitors' sites.
B.) Run monthly link campaigns and snatch up the best of the above identified Web sites.
C.) Run regular checks on what pages are still linking back to your site. Alsomake sure they did not move you from a high page rank page to a lower one (don't get cheated!)
D.) Eliminate any penalized sites you link to; ASAP!
E.) Check your search engine ranking AND your competitor's for each of your keywords every week. Do this, at the minimum, for Google, Yahoo, MSN and Alta Vista.
Inside Tip: Keeping up can be a lot of work so a lot of SEO Consultants (myself included) use SEO Elite (http://www.SEOeliteWeb.com) to do all the most difficult and time consuming work.
One last thing to know is that Google was originally a college student's project created for the sole purpose of defining a Web site's value by the sites that link to it. Twelve years later this is still it's main job. Linking is EVERYTHING to Google.
These few SEO tips are the very best of the best so use them wisely. Best of luck!
Top 3 SEO Tips of 2008
by: Scott Jason
SEO Tip #1: Make Google Alerts Your Personal Online Spy
Google Alerts is a great way to let the world's biggest search engine be your personal online spy. This takes search engine optimization insider info to whole new level. Here's an excerpt straight from Google....
"Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic.
Some handy uses of Google Alerts include:
* monitoring a developing news story
* keeping current on a competitor or industry
* getting the latest on a celebrity or event
* keeping tabs on your favorite sports teams"
As you probably guessed, it's the second one we care about most, "keeping current on a competitor or industry."
Here's how it works... Each time Google finds a reference to the query or topic you request you will be sent an email with the details. This is like having an online spy to make sure competitors are not using your protected keywords (trademarked names, company names, etc.) It's also an instant identifier to know when your site or product is mentioned in a news story or even when a topic is hot so you can take advantage of the situation. It's the easiest way in the world to stop competitors' dirty tricks and identify trends that you can take instant advantage of.
It's fast, free and works every minute of every day. Let Google Alerts (http://www.google.com/alerts) do your most time consuming legwork while you reap the rewards!
SEO Tip #2: Optimize Your 404 Page and Always Be Found
"Error 404: Page Not Found" is a blessing that most Webmasters curse. Why? Getting a visitor on any page of your site is fantastic! Don't blow the opportunity. Not only can you make your "404" page a valuable sales tool, you can use the following search engine optimization techniques to attract customers in droves.
A.) Use your main keyword in your title, add a "pipe" (usually above the Enter key) and then use your secondary keyword. Here's as example for an SEO site "SEO - Search Engine Optimization Tips"
B.) Add some keyword rich content using one to two keywords for the page. If you have less than 250 words on the page, just use one keyword and use it no more than three times total. Bold the first use and italicize the second or third use. Keep in mind this is an "inactive" page so simply tell the visitor what your site is about and whet their appetite with a good description. Something like this works well... "Thank you for visiting SEO (bold) Group, Inc. We are sorry you landed on a missing page but don't worry, if you're looking for the very best search engine optimizations tips (bold), you're at the right place..." This will go on for a couple paragraphs or as long as you'd like then end it with something to the effect of "Please Click Here (link) to visit our site map or click any link to the left."
C.) Add your site's standard navigation system (bar, column, etc.) as mentioned above.
D.) Make the look and feel of the customized 404 page match your main site as closely as possible with a template, matched palette, cascading style sheets, etc.
E.) Create a link to the site map page if available, and make the link easy to find. You want your visitor off the 404 page and into your main content as quickly as possible.
Setting up a custom 404 page link usually takes less than five minutes on most major Web hosting companies like Godaddy.com. But whatever it takes, it's worth the effort.
SEO Tip #3: Get (Even More) Serious About Linking
I saved the most important for last. If you want to do well on any search engine, especially Google, linking is THE single MOST important thing you can do. It's that simple.
Here are the five things you MUST do to make your site #1 on Google:
A.) Find the highest page rank sites linking to your site AND your competitors' sites.
B.) Run monthly link campaigns and snatch up the best of the above identified Web sites.
C.) Run regular checks on what pages are still linking back to your site. Alsomake sure they did not move you from a high page rank page to a lower one (don't get cheated!)
D.) Eliminate any penalized sites you link to; ASAP!
E.) Check your search engine ranking AND your competitor's for each of your keywords every week. Do this, at the minimum, for Google, Yahoo, MSN and Alta Vista.
Inside Tip: Keeping up can be a lot of work so a lot of SEO Consultants (myself included) use SEO Elite (http://www.SEOeliteWeb.com) to do all the most difficult and time consuming work.
One last thing to know is that Google was originally a college student's project created for the sole purpose of defining a Web site's value by the sites that link to it. Twelve years later this is still it's main job. Linking is EVERYTHING to Google.
These few SEO tips are the very best of the best so use them wisely. Best of luck!
op 7 Types of Advertising Techniques by Linda P. Morton
Do youknow how to advertise?
this is top 7 how advertisement can be made for your business.
Modern types of advertising techniques can increase return on your advertising investments. Seven that you should consider are:
1. Email Advertising
2. Video Advertising
3. Audio Advertising
4. Search Advertising
5. On-site Advertising
6. Mobile Phone Advertising
7. Truck and Car Advertising
Types Of Advertising Techniques 1: Email Advertising
Email advertising tops this list of types of advertising techniques because it tops the lists of new and growing advertising expenditures. From small Internet marketers to large offline and online stores, email advertising is vital to modern advertising and marketing campaigns.
Types Of Advertising Techniques 2: Video Advertising
Video Advertising can be done on and off line. Many local cable channels offer video ads and infomercials on a search basis for viewers. So your ad is only seen by people interested in what you sell.
Video marketing is also big on the Internet. Most online videos are more promotion than advertisement, but they play an important role in online success.
Types Of Advertising Techniques 3: Audio Advertising
Whether across the Internet or the airwaves,audio advertising enables you to target a narrow market and to deliver relevant and timely messages that encourage an immediate response.
Although second to video online, offline audio advertising (radio advertising) provides all the benefits of online audio advertising. And if you advertise on highly targeted stations and programs, it isn't that expensive.
Types Of Advertising Techniques 4: Search Advertising
Search advertising, like Google's Adwords, can provide much traffic for an online business, but it can also cost far more than it returns in sales. To use search advertising effectively, you need to constantly test your ads. Then rewrite and redesign them from your test results.
There's both skill and science to search advertising. So before you jump in, read some e-books and study the search engine's documents about their pay per click programs.
Types Of Advertising Techniques 5: On-site Advertising
On-site advertising can be considerably less expensive than search advertising. Generally a click from an ad on site costs less than the same click from a search.
With Google's new AdPlanner, it will be easy to target a market with ads across the Internet. You can even pick the sites that you want to carry your ads and deny ones that you don't.
Types Of Advertising Techniques 6: Mobile Phone Advertising
Mobile phone advertising is projected to grow from just under 500 million in 2006 to a almost 5 billion by 2011.
And why not. It's interactive, unobtrusive, and immediate. Most people have their mobile phones with them all the time. So they can react instantly to banner phone ads that catch their attention.
Types Of Advertising Techniques 7: Truck and Car Advertising
Do you know that you can:
have advertising wraps put on everything from semi trucks to your business car?
rent mobile billboards built on trucks?
use actors and props to perform your ad in a glass sided truck?
Yes, you can do all three, and you can find many businesses on the Internet to help you. You can specify to place your ads only in a specific geographic area, and you still get all the advertising data, like gross rating points.
Modern Advertising Techniques: Conclusion
Each of these types of advertising techniques have strengths and weaknesses. Some are more interactive. Some better target a market. Some are better for generating immediate response.
this is top 7 how advertisement can be made for your business.
Modern types of advertising techniques can increase return on your advertising investments. Seven that you should consider are:
1. Email Advertising
2. Video Advertising
3. Audio Advertising
4. Search Advertising
5. On-site Advertising
6. Mobile Phone Advertising
7. Truck and Car Advertising
Types Of Advertising Techniques 1: Email Advertising
Email advertising tops this list of types of advertising techniques because it tops the lists of new and growing advertising expenditures. From small Internet marketers to large offline and online stores, email advertising is vital to modern advertising and marketing campaigns.
Types Of Advertising Techniques 2: Video Advertising
Video Advertising can be done on and off line. Many local cable channels offer video ads and infomercials on a search basis for viewers. So your ad is only seen by people interested in what you sell.
Video marketing is also big on the Internet. Most online videos are more promotion than advertisement, but they play an important role in online success.
Types Of Advertising Techniques 3: Audio Advertising
Whether across the Internet or the airwaves,audio advertising enables you to target a narrow market and to deliver relevant and timely messages that encourage an immediate response.
Although second to video online, offline audio advertising (radio advertising) provides all the benefits of online audio advertising. And if you advertise on highly targeted stations and programs, it isn't that expensive.
Types Of Advertising Techniques 4: Search Advertising
Search advertising, like Google's Adwords, can provide much traffic for an online business, but it can also cost far more than it returns in sales. To use search advertising effectively, you need to constantly test your ads. Then rewrite and redesign them from your test results.
There's both skill and science to search advertising. So before you jump in, read some e-books and study the search engine's documents about their pay per click programs.
Types Of Advertising Techniques 5: On-site Advertising
On-site advertising can be considerably less expensive than search advertising. Generally a click from an ad on site costs less than the same click from a search.
With Google's new AdPlanner, it will be easy to target a market with ads across the Internet. You can even pick the sites that you want to carry your ads and deny ones that you don't.
Types Of Advertising Techniques 6: Mobile Phone Advertising
Mobile phone advertising is projected to grow from just under 500 million in 2006 to a almost 5 billion by 2011.
And why not. It's interactive, unobtrusive, and immediate. Most people have their mobile phones with them all the time. So they can react instantly to banner phone ads that catch their attention.
Types Of Advertising Techniques 7: Truck and Car Advertising
Do you know that you can:
have advertising wraps put on everything from semi trucks to your business car?
rent mobile billboards built on trucks?
use actors and props to perform your ad in a glass sided truck?
Yes, you can do all three, and you can find many businesses on the Internet to help you. You can specify to place your ads only in a specific geographic area, and you still get all the advertising data, like gross rating points.
Modern Advertising Techniques: Conclusion
Each of these types of advertising techniques have strengths and weaknesses. Some are more interactive. Some better target a market. Some are better for generating immediate response.
How To Write A Successful Business Plan
I wonder how to write a successful business plan without looking into this article.
Really think this is one of the best article to strat a successful business plan.
How To Write A Successful Business Plan
by: Jason Kay
Whether you are planning to start a brand-new business, expand an existing company, or get financing for a business venture, you will need to write a business plan. A business plan not only lends your business a sense of credibility, but also helps you to cover all your bases, increasing your chances of success.
Although writing a business plan can be a lengthy, intimidating project, it is not necessarily difficult. Here is an overview of how to write a successful business plan.
What to Include in Your Business Plan
Your business plan needs to demonstrate that you have thoroughly considered all aspects of running your business. To that end, the standard business plan has nine major sections, covering everything from your business’s mission statement to a detailed financial analysis.
Executive Summary
The first – and most important – section of your business plan is the executive summary. This section is so important that it should literally be the first thing the reader sees – even before the table of contents! However, it should also be written last, as you’ll have a better understanding of the overall message of your business plan after you’ve researched and written the other sections.
One of the most important parts of the executive summary is the mission statement. The mission statement is only three or four sentences long, but it should pack the most punch out of everything else in your business plan: Those four sentences are responsible for not only defining your business, but also capturing the interest of your reader.
The rest of your executive summary should fill in the important details that the mission statement glosses over. For instance, your executive summary should include a short history of the business, including founder profiles and start date; a current snapshot, listing locations, numbers of employees, and products or services offered; and a summary of future plans and goals.
This section is a candidate for a bulleted format, which allows you to list main points in a manner that is easy to scan. Avoid using too much detail – remember, this section is a summary. A page or two is usually sufficient for an executive summary.
Market Analysis
The next section of your business plan focuses on market analysis. In order to show that your business has a reasonable chance for success, you will need to thoroughly research the industry and the market you intend to sell to. No bank or investor is going to back a doomed venture, so this section is sure to fall under especially close scrutiny if you are looking for financing.
Your market analysis should describe your industry, including the size, growth rate, and trends that could affect the industry. This section should also describe your target market – that is, the type or group of customers that your company intends to serve. The description of your target market should include detail such as:
• Distinguishing characteristics
• The needs your company or product line will meet
• What media and/or marketing methods you’ll use to reach them
• What percentage of your target market you expect to be able to wrest away from your competitors
In addition, your market analysis should include the results of any market tests you have done, and an analysis of the strengths and weaknesses of your competitors.
Company Description
After your market analysis, your business plan will need to include a description of your company. This section should describe:
• The nature of your business
• The needs of the market
• How your business will meet these needs
• Your target market, including specific individuals and/or organizations
• The factors that set you apart from your competition and make you likely to succeed
Although some of these things overlap with the previous section, they are still necessary parts of your company description. Each section of your business plan should have the ability to stand on its own if need be. In other words, the company description should thoroughly describe your company, even if certain aspects are covered in other sections.
Organization and Management
Once you have described the nature and purpose of your company, you will need to explain your staff setup. This section should include:
• The division of labor – how company processes are divided among the staff
• The management hierarchy
• Profiles of the company’s owner(s), management personnel, and the Board of Directors
• Employee incentives, such as salary, benefits packages, and bonuses
This goal of this section is to demonstrate not only good organization within the company, but also the ability to create loyalty in your employees. Long-term employees minimize human resource costs and increase a business’s chances for success, so banks and investors will want to see that you have an effective system in place for maintaining your staff.
Marketing and Sales Management
The purpose of the marketing and sales section of your business plan is to outline your strategies for marketing your products or services. This section also plans for company growth by describing how the growth could take place.
The section should describe your company’s:
• Marketing methods
• Distributions methods
• Type of sales force
• Sales activities
• Growth strategies
Product or Services
Following the marketing section of your business plan, you will need a section focusing on the product or services your business offers. This is more than a simple description of your product or services, though. You will also need to include:
• The specific benefits your product or service offers customers
• The specific needs of the market, and how your product will meet them
• The advantages your product has over your competitors
• Any copyright, trade secret, or patent information pertaining to your product
• Where any new products or services are in the research and development process
• Current industry research that you could use in the development of products and services
Funding Request
Only once you have described your business from head to toe are you ready to detail your funding needs. This section should include everything a bank or investor needs in order to understand what type of funding you want:
• How much money you need now
• How much money you think you will need over the next five years
• How the money you borrow will be used
• How long you will need funding
• What type of funding you want (i.e. loans, investors, etc.)
• Any other terms you want the funding arrangement to include
Financials
The financials section in your business plan supports your request for outside funding. This section provides an analysis of your company’s prospective financial success. The section also details your company’s financial track record for the past three to five years, unless you are seeking financing for a startup business.
The financials section should include:
• Company income statements for prior years
• Balance sheets for prior years
• Cash flow statements for prior years
• Forecasted company income statements
• Forecasted balance sheets
• Forecasted cash flow statements
• Projections for the next five years – every month or quarter for the first year, with longer intervals for the remaining years
• Collateral you can use to secure a loan
The financials section is a great place to include visuals such as graphs, particularly if you predict a positive trend in your projected financials. A graph allows the reader to quickly take in this information, and may do a better job of encouraging a bank or investor to finance your business. However, be sure that the amount of financing you are requesting is in keeping with your projected financials – no matter how impressive your projections are, if you are asking for more money than is warranted, no bank or investor will give it to you.
Appendices
The appendix is the final section in your business plan. Essentially, this is where you put all of the information that doesn’t fit in the other eight sections, but that someone – particularly a bank or investor – might need to see.
For instance, the market analysis section of your business plan may list the results of market studies you have done as part of your market research. Rather than listing the details of the studies in that section, where they will appear cumbersome and detract from the flow of your business plan, you can provide this information in an appendix.
Other information that should be relegated to an appendix includes:
• Credit histories for both you and your business
• Letters of reference
• References that have bearing on your company and your product or service, such as magazines or books on the topic
• Company licenses and patents
• Copies of contracts, leases, and other legal documents
• Resumes of your top managers
• Names of business consultants, such as your accountant and attorney
Writing a Successful Business Plan
Despite the quantity of information contained in your business plan, it should be laid out in a format that is easy to read. Just like with any piece of business writing, it is important to craft your business plan with your intended audience in mind – and the bankers, investors, and other busy professionals who will read your business plan almost certainly won’t have time to read a tedious document with long-winded paragraphs and large blocks of text.
Business plans for startup companies and company expansions are typically between twenty to forty pages long, but formatting actually accounts for a lot of this length. A strong business plan uses bullet points throughout to break up long sections and highlight its main points. Visuals such as tables and charts are also used to quickly relay specific information, such as trends in sales and other financial information. These techniques ensure that the reader can skim the business plan quickly and efficiently.
Think of your audience as only having fifteen minutes to spend on each business plan that comes across their desks. In that fifteen minutes, you not only have to relay your most important points, but also convince the reader that your business venture merits a financial investment. Your best bet is a well-researched business plan, with an organized, easy-to-read format and clear, confident prose.
Really think this is one of the best article to strat a successful business plan.
How To Write A Successful Business Plan
by: Jason Kay
Whether you are planning to start a brand-new business, expand an existing company, or get financing for a business venture, you will need to write a business plan. A business plan not only lends your business a sense of credibility, but also helps you to cover all your bases, increasing your chances of success.
Although writing a business plan can be a lengthy, intimidating project, it is not necessarily difficult. Here is an overview of how to write a successful business plan.
What to Include in Your Business Plan
Your business plan needs to demonstrate that you have thoroughly considered all aspects of running your business. To that end, the standard business plan has nine major sections, covering everything from your business’s mission statement to a detailed financial analysis.
Executive Summary
The first – and most important – section of your business plan is the executive summary. This section is so important that it should literally be the first thing the reader sees – even before the table of contents! However, it should also be written last, as you’ll have a better understanding of the overall message of your business plan after you’ve researched and written the other sections.
One of the most important parts of the executive summary is the mission statement. The mission statement is only three or four sentences long, but it should pack the most punch out of everything else in your business plan: Those four sentences are responsible for not only defining your business, but also capturing the interest of your reader.
The rest of your executive summary should fill in the important details that the mission statement glosses over. For instance, your executive summary should include a short history of the business, including founder profiles and start date; a current snapshot, listing locations, numbers of employees, and products or services offered; and a summary of future plans and goals.
This section is a candidate for a bulleted format, which allows you to list main points in a manner that is easy to scan. Avoid using too much detail – remember, this section is a summary. A page or two is usually sufficient for an executive summary.
Market Analysis
The next section of your business plan focuses on market analysis. In order to show that your business has a reasonable chance for success, you will need to thoroughly research the industry and the market you intend to sell to. No bank or investor is going to back a doomed venture, so this section is sure to fall under especially close scrutiny if you are looking for financing.
Your market analysis should describe your industry, including the size, growth rate, and trends that could affect the industry. This section should also describe your target market – that is, the type or group of customers that your company intends to serve. The description of your target market should include detail such as:
• Distinguishing characteristics
• The needs your company or product line will meet
• What media and/or marketing methods you’ll use to reach them
• What percentage of your target market you expect to be able to wrest away from your competitors
In addition, your market analysis should include the results of any market tests you have done, and an analysis of the strengths and weaknesses of your competitors.
Company Description
After your market analysis, your business plan will need to include a description of your company. This section should describe:
• The nature of your business
• The needs of the market
• How your business will meet these needs
• Your target market, including specific individuals and/or organizations
• The factors that set you apart from your competition and make you likely to succeed
Although some of these things overlap with the previous section, they are still necessary parts of your company description. Each section of your business plan should have the ability to stand on its own if need be. In other words, the company description should thoroughly describe your company, even if certain aspects are covered in other sections.
Organization and Management
Once you have described the nature and purpose of your company, you will need to explain your staff setup. This section should include:
• The division of labor – how company processes are divided among the staff
• The management hierarchy
• Profiles of the company’s owner(s), management personnel, and the Board of Directors
• Employee incentives, such as salary, benefits packages, and bonuses
This goal of this section is to demonstrate not only good organization within the company, but also the ability to create loyalty in your employees. Long-term employees minimize human resource costs and increase a business’s chances for success, so banks and investors will want to see that you have an effective system in place for maintaining your staff.
Marketing and Sales Management
The purpose of the marketing and sales section of your business plan is to outline your strategies for marketing your products or services. This section also plans for company growth by describing how the growth could take place.
The section should describe your company’s:
• Marketing methods
• Distributions methods
• Type of sales force
• Sales activities
• Growth strategies
Product or Services
Following the marketing section of your business plan, you will need a section focusing on the product or services your business offers. This is more than a simple description of your product or services, though. You will also need to include:
• The specific benefits your product or service offers customers
• The specific needs of the market, and how your product will meet them
• The advantages your product has over your competitors
• Any copyright, trade secret, or patent information pertaining to your product
• Where any new products or services are in the research and development process
• Current industry research that you could use in the development of products and services
Funding Request
Only once you have described your business from head to toe are you ready to detail your funding needs. This section should include everything a bank or investor needs in order to understand what type of funding you want:
• How much money you need now
• How much money you think you will need over the next five years
• How the money you borrow will be used
• How long you will need funding
• What type of funding you want (i.e. loans, investors, etc.)
• Any other terms you want the funding arrangement to include
Financials
The financials section in your business plan supports your request for outside funding. This section provides an analysis of your company’s prospective financial success. The section also details your company’s financial track record for the past three to five years, unless you are seeking financing for a startup business.
The financials section should include:
• Company income statements for prior years
• Balance sheets for prior years
• Cash flow statements for prior years
• Forecasted company income statements
• Forecasted balance sheets
• Forecasted cash flow statements
• Projections for the next five years – every month or quarter for the first year, with longer intervals for the remaining years
• Collateral you can use to secure a loan
The financials section is a great place to include visuals such as graphs, particularly if you predict a positive trend in your projected financials. A graph allows the reader to quickly take in this information, and may do a better job of encouraging a bank or investor to finance your business. However, be sure that the amount of financing you are requesting is in keeping with your projected financials – no matter how impressive your projections are, if you are asking for more money than is warranted, no bank or investor will give it to you.
Appendices
The appendix is the final section in your business plan. Essentially, this is where you put all of the information that doesn’t fit in the other eight sections, but that someone – particularly a bank or investor – might need to see.
For instance, the market analysis section of your business plan may list the results of market studies you have done as part of your market research. Rather than listing the details of the studies in that section, where they will appear cumbersome and detract from the flow of your business plan, you can provide this information in an appendix.
Other information that should be relegated to an appendix includes:
• Credit histories for both you and your business
• Letters of reference
• References that have bearing on your company and your product or service, such as magazines or books on the topic
• Company licenses and patents
• Copies of contracts, leases, and other legal documents
• Resumes of your top managers
• Names of business consultants, such as your accountant and attorney
Writing a Successful Business Plan
Despite the quantity of information contained in your business plan, it should be laid out in a format that is easy to read. Just like with any piece of business writing, it is important to craft your business plan with your intended audience in mind – and the bankers, investors, and other busy professionals who will read your business plan almost certainly won’t have time to read a tedious document with long-winded paragraphs and large blocks of text.
Business plans for startup companies and company expansions are typically between twenty to forty pages long, but formatting actually accounts for a lot of this length. A strong business plan uses bullet points throughout to break up long sections and highlight its main points. Visuals such as tables and charts are also used to quickly relay specific information, such as trends in sales and other financial information. These techniques ensure that the reader can skim the business plan quickly and efficiently.
Think of your audience as only having fifteen minutes to spend on each business plan that comes across their desks. In that fifteen minutes, you not only have to relay your most important points, but also convince the reader that your business venture merits a financial investment. Your best bet is a well-researched business plan, with an organized, easy-to-read format and clear, confident prose.
Tuesday, September 23, 2008
Money and Relationships
Why getting money is important?
Why money and relationship relate each other?
this article write by Sharman Larson to open up this issue
Money and relationships can be very complex. In a relationship, without proper communication it can cause problems. Everyone goes into the relationship with some similar expectations and some different. It's the differences that need the most attention. It does not matter how old you are or how long you have been with your partner, it is important to talk, touch base, and continuously evaluate your thoughts, beliefs, and behaviors regarding money.
One thing I know for sure, if two people that live under one roof are walking in two different directions regarding their financial vision, there will be chaos. Unfortunately, chaos causes confusion and many other unpleasant emotions. You say, your spouse won't listen and doesn't want to talk about money. That is a very valid argument. My question to you would be: when is the last time you tried talking about money, and how did you approach the subject? Approaching the topic in a none threatening way is a start. You might just want to say, "Honey, where do you want to be financially in ten years?" That question may allow you to have an open dialog, and you never know where it will end.
Here are some suggestions to help you set up an opportunity to start talking about money.
- The financial results you are looking to achieve, start living them in front of your partner. If you are still thinking, behaving, and spending the same, why should he change?
- If your partner will not save, you start saving with or without them.
- If you are concerned about having enough for retirement. Come up with a plan, and present the plan to him or her. It may start an unexpected dialog.
- Start living with the end in mind. Whatever your financial goals are, live out the steps to get you there yourself. You might be surprised, in time, your partner may follow.
Yes, money and relationships can be complicated. However, like anything else in life, with a plan, time, and open communication, money and relationships can be a beautiful thing.
www.freedomconceptsusa.com.
Why money and relationship relate each other?
this article write by Sharman Larson to open up this issue
Money and relationships can be very complex. In a relationship, without proper communication it can cause problems. Everyone goes into the relationship with some similar expectations and some different. It's the differences that need the most attention. It does not matter how old you are or how long you have been with your partner, it is important to talk, touch base, and continuously evaluate your thoughts, beliefs, and behaviors regarding money.
One thing I know for sure, if two people that live under one roof are walking in two different directions regarding their financial vision, there will be chaos. Unfortunately, chaos causes confusion and many other unpleasant emotions. You say, your spouse won't listen and doesn't want to talk about money. That is a very valid argument. My question to you would be: when is the last time you tried talking about money, and how did you approach the subject? Approaching the topic in a none threatening way is a start. You might just want to say, "Honey, where do you want to be financially in ten years?" That question may allow you to have an open dialog, and you never know where it will end.
Here are some suggestions to help you set up an opportunity to start talking about money.
- The financial results you are looking to achieve, start living them in front of your partner. If you are still thinking, behaving, and spending the same, why should he change?
- If your partner will not save, you start saving with or without them.
- If you are concerned about having enough for retirement. Come up with a plan, and present the plan to him or her. It may start an unexpected dialog.
- Start living with the end in mind. Whatever your financial goals are, live out the steps to get you there yourself. You might be surprised, in time, your partner may follow.
Yes, money and relationships can be complicated. However, like anything else in life, with a plan, time, and open communication, money and relationships can be a beautiful thing.
www.freedomconceptsusa.com.
WHY Is Money So Easy For Some And Yet So Difficult For Others?
I already try about a month, but still not a single cent receipt..why?
answer by Tracia Graham
Why is making money and keeping money so easy for some, and yet so difficult for others? I've been helping people who struggle with money for almost two decades and I've noticed they all have one thing in common. Let me describe it this way:
Picture a line where one end represents being very creative and the other end represents being very structured. We all sit somewhere on this line. Some people are very creative but unstructured, while others are very structured but not very creative. The closer to the center of the line we are, the easier both money and life become.
For example, if a person is at the very structured end of the line, then they may have difficulty thinking outside of the box. So while they may manage what money they have well, they are unable to create a flow of abundance and could live a life which lacks the luster that spontaneity brings. If they learn skills and techniques that help them become more creative, then it creates new possibilities for them and is beneficial to their financial wellbeing.
Conversely, if a person is at the very creative end of the line, then they may have difficulty bringing creative ideas to fruition. So while they may be fun-loving, spontaneous and visionary people, they never quite put their creative pieces together. If they learn skills and techniques that help them fit their ideas into the more structured format of the money system, then it creates new possibilities for them and is beneficial to their financial wellbeing.
Consider where you are on the line. The closer you are towards the center of creative/structured line, the easier making and keeping money becomes. Where we are on this line depends on our habits, patterns and beliefs. Some of these have been inherited from family and others have been developed over time. We are more balanced individuals when we learn the skills that help us become more centered on this line. For creative-minded people, it means learning how to structure creative ideas. For the more detailed-minded people, it's a matter of learning techniques to help them think more creatively and outside the box.
answer by Tracia Graham
Why is making money and keeping money so easy for some, and yet so difficult for others? I've been helping people who struggle with money for almost two decades and I've noticed they all have one thing in common. Let me describe it this way:
Picture a line where one end represents being very creative and the other end represents being very structured. We all sit somewhere on this line. Some people are very creative but unstructured, while others are very structured but not very creative. The closer to the center of the line we are, the easier both money and life become.
For example, if a person is at the very structured end of the line, then they may have difficulty thinking outside of the box. So while they may manage what money they have well, they are unable to create a flow of abundance and could live a life which lacks the luster that spontaneity brings. If they learn skills and techniques that help them become more creative, then it creates new possibilities for them and is beneficial to their financial wellbeing.
Conversely, if a person is at the very creative end of the line, then they may have difficulty bringing creative ideas to fruition. So while they may be fun-loving, spontaneous and visionary people, they never quite put their creative pieces together. If they learn skills and techniques that help them fit their ideas into the more structured format of the money system, then it creates new possibilities for them and is beneficial to their financial wellbeing.
Consider where you are on the line. The closer you are towards the center of creative/structured line, the easier making and keeping money becomes. Where we are on this line depends on our habits, patterns and beliefs. Some of these have been inherited from family and others have been developed over time. We are more balanced individuals when we learn the skills that help us become more centered on this line. For creative-minded people, it means learning how to structure creative ideas. For the more detailed-minded people, it's a matter of learning techniques to help them think more creatively and outside the box.
Getting Your On-Line Business Started
I managed to get this information when i wondering around searching for good articles.
Here i share with you
Getting Your On-Line Business Started
by Bruce Galle
Today, getting started online can be confusing to many, perhaps even you. With so much for sale on how to jump start your business, most of which, in reality, is either just repeated info from someone else or proven to be ineffective.
While I have enjoyed great success with my online ventures, I have decided to help others learn by my experiences.
The four main items you need to concentrate on:
Domain Name -- If you do not already have a domain name, you will need to register one. Many places charge up to $35.00/year, some will charge less if you also use their web hosting solutions or if you register your domain for multiple years. At http://OrderYourDomain.com you can register a .com domain for a lot less.
Web Hosting -- you will need this to build your site, create your email accounts... Again, http://ExpressWebHosting.com offers the best of both worlds. Point and Click -- For those who do not know HTML, do not wish to learn, or just anxious to get started. Hundreds of professional templates along with other nice tools. FTP Accounts -- for the more advanced where you create your own web site and upload to the server.
-- If you do not have a product or service in mind to get started or even to add products and services that complement your own, try Order Your Domain Reseller Program. Here not only do you get to decide how much to sell domains, how much profit you will make, but also choose from several professional templates to modify, leaving Order Your Domain out of the picture.
Marketing -- How will you market and promote your products and or services. There are many ways to accomplish this. The correct way is to use a number of different marketing techniques, finding which work best for you. Some of the best are writing and publishing your own articles then submitting to article archives allowing others to use with a four or five line signature with links back to your site (see the end of this article). Pay Per Click (PPC) search engines such as Yahoo or Google.
Here i share with you
Getting Your On-Line Business Started
by Bruce Galle
Today, getting started online can be confusing to many, perhaps even you. With so much for sale on how to jump start your business, most of which, in reality, is either just repeated info from someone else or proven to be ineffective.
While I have enjoyed great success with my online ventures, I have decided to help others learn by my experiences.
The four main items you need to concentrate on:
Domain Name -- If you do not already have a domain name, you will need to register one. Many places charge up to $35.00/year, some will charge less if you also use their web hosting solutions or if you register your domain for multiple years. At http://OrderYourDomain.com you can register a .com domain for a lot less.
Web Hosting -- you will need this to build your site, create your email accounts... Again, http://ExpressWebHosting.com offers the best of both worlds. Point and Click -- For those who do not know HTML, do not wish to learn, or just anxious to get started. Hundreds of professional templates along with other nice tools. FTP Accounts -- for the more advanced where you create your own web site and upload to the server.
-- If you do not have a product or service in mind to get started or even to add products and services that complement your own, try Order Your Domain Reseller Program. Here not only do you get to decide how much to sell domains, how much profit you will make, but also choose from several professional templates to modify, leaving Order Your Domain out of the picture.
Marketing -- How will you market and promote your products and or services. There are many ways to accomplish this. The correct way is to use a number of different marketing techniques, finding which work best for you. Some of the best are writing and publishing your own articles then submitting to article archives allowing others to use with a four or five line signature with links back to your site (see the end of this article). Pay Per Click (PPC) search engines such as Yahoo or Google.
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